According to the official page of the US Postal Service, flats comprise newsletters, large envelopes, and magazines. Flats and Large Envelope Sizesįirst, let’s clarify what mail falls into this category. Additionally, Inkit supports variable data printing, so you can directly address every recipient implementing a more personalized marketing approach. For example, you can form a target audience based on the demographic factors and preferences, which will make your marketing efforts more effective.
#Postcard size usps software
This direct mail automation software tool offers unlimited batch size and can be integrated with the most popular CRMs to create tailored mailing lists. Consider Inkit as your partner to print and mail marketing materials or other mail pieces without any limitations. They should look for a third-party mail service that offers more freedom and creativity.
#Postcard size usps code
The batch size must be from 200 to 5,000 mail pieces/day per zip code.Here are the most common EDDM postcard dimensions approved by USPS:ġ1’’ x 17’’8.5’’ x 11’’6.25’’ x 9’’4.25” x 11’’Īlthough $0.18 per EDDM piece is a very good price, apart from specific sizing, USPS imposes a lot of other restrictions. The United States Postal Service claims that EDDM is suitable for small businesses that target a certain mailing area. You can either create postcard design on your own or use any of USPS’s affiliate vendors for design, printing, or drop-off. Every Door Direct Mail (EDDM) DimensionsĮDDM is a program launched by the United States Postal Service for more affordable postcard postage rates and convenience. Everything depends on your mailing goals and the allocated marketing budget. Yet if you need to attract more attention to your mail campaign, opt for medium (6’’ x 9”), large (6’’ x 11”), or extra-large (6’’ x 12”) mail pieces. Such mail pieces have a lower postcard rate and usually take less time to deliver than other mail. Therefore, if you want to cut mail expenditures and use the most cost-effective option, stay within First Class Postcard limitations. How do you check the thickness? Use an index card for reference. Also, a postcard must be thicker than 0.007’’ and have a rectangular shape. In particular, if a postcard is larger than 4.25’’ x 6’’, it’s already considered a letter size and charged additionally. Mail pieces that qualify for the First Class Mail are cheaper to send than marketing mail. Still, it’s necessary to remember that postcard postage rates offered by USPS differ based on several factors, including mail form and dimensions. In fact, you can use postal services for any of the types mentioned above. You will need to also take into account that postal services regularly change postcard postage rates for different types of mail pieces. Moreover, the United States Postal Service has strict standards for zip codes, fonts, addressee information, and spacing. Your design or logo cannot be too large and must be located only in a specific part of a postcard. Now you have to become proficient in a variety of direct mail sizes, postcard postage rates, and design options.įor instance, you have to carefully consider where on a postcard is the best place for a call to action to make it more noticeable and nice-looking even after the postage. Although it may seem that there is only one standard marketing mail, the variations are numerous. As soon as mail pieces become a B2B or B2C marketing tool, postcard dimensions begin to matter. In such cases, we don’t pay as much attention to postcard mailing size as when direct mail turns into a marketing channel. It’s a wonderful way to surprise a person and show your special care. Provoke the Necessary Emotional ResponseĪ Complete Guide on Postcard Dimensions and Direct Mail SizesĪ lot of people like sending nice postcards to wish their near and dear ones a happy birthday or just say ‘ Hello from abroad’ when travelling overseas.Help to Create the Most Effective Mail Design.Outperform Competitors Thanks to the Right Postcard Mailing Size.Every Door Direct Mail (EDDM) Dimensions.
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